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FFP announces its presence at IPM 2010 |
 ESSEN, Germany, January 21, 2010: Since the FFP promotion at the 2009 IPM the name Fair Flowers Fair Plants is becoming familiar in more European countries. A growing number of traders and retailers in already more than 10 countries in Europe is developing new initiatives that lead to new achievements, some of which the FFP team would like to share with you.
The news for the moment is that Fair Flowers Fair Plants has been introduced in Norway by Norwegian trader F. Dalene Gartneri in co-operation with Dutch exporter Barendsen. Near 50 branches of the REMA 1000 supermarket chain now offer roses under the FFP label.
There is also a growing range of FFP products available at the Dutch garden centre chain Life & Garden. As of January 1, 2010 Dutch garden centre chain Life & Garden has introduced their "Enjoy and Respect Nature" label, guaranteeing "eco-friendliness," for a few hundred products, like FFP plants provided by Decorum Company, led lighting that conserve electricity and natural fertilizers and pest killers.
To conclude FPP has been greeted with enthusiasm during the Dehner Garten Center Home Fair in Rain am Lech. The FFP team provided the managers of the approximately 100 Dehner Garten Centers in Germany and Austria with an update of key topics related to the FFP brand.
And there is more to tell! Please visit the FFP stand: Number 14 at the BGI Trade Centre at the IPM (hall 1 - number 100).
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