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Horti Fair appoints Ewald van Vliet as its new chairman |
AALSMEER, the Netherlands, July 23, 2010: Ewald van Vliet, the mayor of the municipality of Lansingerland, has been appointed as the new chairman of the international horticultural trade show Horti Fair. Mr Van Vliet succeeds Marius Varekamp who left Horti Fair just recently.
Another five new board members took office at the same time as Van Vliet and three board members are continuing their activities. “The new board provides the required combination of entrepreneurship and organizational experience. In addition, the reorientation of the Horti Fair made it clear that the bond with horticulture has to be made stronger in administrative terms as well. Both these goals have now been achieved," states outgoing chairman Varekamp.
The Horti Fair horticultural trade show combines the aim of commercial success for participants and visitors with the higher goal of positioning and raising the profile of the economic and social significance of (inter)national horticulture for the Netherlands. During the coming edition of the exhibition in the Amsterdam RAI from 12 to 15 October inclusive, the plans will be announced for the Holland HortiWeek (working title), which we will be organizing jointly with the FloraHolland Trade Fair for the first time in November 2011. ,,The Horti Fair is in favour of bundling the range available at trade fairs and against fragmentation," assert Varekamp and his successor Van Vliet.
Harm Maters (chairman AVAG), Cees Visser (managing director Visser International Trade & Engineering) and Igo Janssen (managing director Horticoop) have been appointed to the new board of the International Horti Fair from the trade associations AVAG, Federatie Agrotechniek and VPN respectively, while the representative of Plantum NL will be announced in September. Also from the sector are Frank Hendriks (cultivation, managing director Hendriks-Agro), Sander Kroll (trade, director Ki Plants) and Dick Oosthoek (services, Rabobank Nederland), who was already member, while Bert Koeze (Royal Van Zanten) and Jacques Teelen (former director FloraHolland) will also remain independent members of the board for the time being, in order to preserve the required continuity.
The appointment of Ewald van Vliet, mayor of Lansingerland and also a member of the board of Greenport Nederland, means that the board is now complete. Marius Varekamp and Herman de Boon have stood down in the context of these changes to the board, following the retirement of Jan Willem Wessel and Henk Peek last year, because their term of office had also expired.
Besides the board, an exhibition committee has been formed to advise the Horti Fair on the basis of direct practical knowledge and Sjaak Bakker (Javo), John van der Knaap (Priva), Mariëlle van Buuren (BVB Substrates), Harry Kloppenburg (Fides), Leo Swart (Modiform) and Frank Boers (Boal Systemen) have now taken up their appointments. More members will be added to this committee, so that all sectors in (greenhouse) horticulture at the Horti Fair are represented both administratively and in practice.
“The Horti Fair stands for a trade show of outstanding quality, sector promotion and an international horticulture platform at the same time. The new administrative organization will enable us to develop this further, both nationally and internationally and in the interests of participants, trade visitors and the entire horticultural cluster,’’ affirms the new chairman Ewald van Vliet.
Marius Varekamp (left) and Ewald van Vliet, the new chairman of the Horti Fair.
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